Current:Home > FinanceCheez-It partners with Hidden Valley Ranch to create new zesty, cheesy snack -Thrive Capital Insights
Cheez-It partners with Hidden Valley Ranch to create new zesty, cheesy snack
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Date:2025-04-25 09:46:32
The classic Cheez-It cracker is getting a summer makeover.
Cheez-It announced a second collaboration with Hidden Valley Ranch last week, having previously partnered earlier this year to make Cheezy Ranch, a condiment that combined 100% real cheese and the "zesty" flavor of ranch.
Now, fans of the cheesy, tangy flavor can get it all wrapped up in a simple cracker form. The Cheez-It x Hidden ValleyRanch Crackers first became available in limited quantities on June 25, though the online drops that followed sold out quickly.
The crackers have since made it to store aisles in time for the Fourth. Made with "100% real cheese baked goodness," the crackers balance the "bold, zesty taste of Hidden Valley Ranch with the beloved crunchy, cheddar Cheez-It flavor," creating the "ultimate salty and savory combination," according to the company.
Selling for $5.95 a box, the crackers are available for purchase at retailers online and in-person.
Where to get Cheez-It x Hidden Valley Ranch Crackers
The new snacks hit store shelves at the start of July after a limited drop for super fans that ran from June 25 to July 1. Check your local grocery store or other favorite snack retailer to nab a box.
The crackers are currently sold out on the Cheez-It website, where they retail for $5.96 a box. Luckily, the website also has a "Where to buy" locator that allows customers to search for specific Cheeze-It products in stock online and in stores near them.
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